ReferralCandy is a referral marketing company that offers pre-built software and tools, and consulting services for its clients. Find out what we think about this platform in our Referral Candy review. ReferralCandy is a referral marketing software that allows users to create and manage their referral programs. Our team has reviewed the software, and we have created a review for you. Unfortunately, it’s not simple to find a cost-effective approach to increase your ecommerce audience via word-of-mouth (that truly works!) Fortunately, it is precisely the issue that ReferralCandy aims to fix.
The fact that it’s a turnkey application that leads you through the referral process without requiring any development knowledge is what sets it different from other referral platforms out there. It’s there to assist you in tailoring how referral benefits are awarded, protecting yourself from referral fraud, and expanding your referral network. We go through the benefits and drawbacks of ReferralCandy and its general reputation and most essential features in detail below.
Pros and Cons of ReferralCandy
Pros
- Setup is simple and requires no programming.
- Referral stats are available, so you can always see how well your efforts are doing.
- Templates that are simple to use and can be customized to your liking
- Customer experience centered on mobile devices
- Developer-friendly tools for more HTML and CSS customization
- Referral fraud is avoided by immediately blocking suspicious referral activity.
- You may market referral programs on autopilot using automation.
- Allows you to establish landing pages for referrals.
- It’s simple to include trackable referral links in mailings.
- Connects to the most popular ecommerce platforms
Cons
- ReferralCandy might be tough to modify for certain people.
- For new firms, it might be a pricey investment.
- Customer success assistance might be improved.
Features of ReferralCandy
ReferralCandy is a simple referral tool that accomplishes exactly what it claims it would. Likewise, its characteristics reflect this. Here’s a closer look at a few of the best:
Templates for Referrals
When creating sales tools, you can’t go wrong with templates. It’s no different with a referral scheme. ReferralCandy has several templates to help you get started creating a successful referral pipeline. Its ready-to-use templates guide you through creating your first referral offers. If you’re new to referral offers and want a reliable place to start, they’re a terrific place to start. Everything may be set up in as little as 10 minutes. Then, you may pick your favorite incentive, whether it’s a retail discount or a cash payment, as a thank you for introducing a friend. You aren’t restricted to retail values or cash payments, thankfully. Whether you’re using a template or beginning from scratch, ReferralCandy makes it simple to design bespoke incentives.
Preventing Fraud
While fraud may not be the first thing that comes to mind when thinking about a referral program, it is something you should be aware of. Your referral offer may be as secure and flawless as you want it to be, but there will always be people who attempt to game the system to get more rewards than they deserve. New capabilities in ReferralCandy have just been added that allow you to identify fraudulent referral activity. These tools enable you to keep track of referral surges from individual users and prevent self-referrals. These fraud detection features are unquestionably necessary.
Referral Tracking
What good is a referral system if you don’t have any data to tell you how well it’s performing? ReferralCandy notifies you of any new sales made as a result of referrals, as well as your top traffic sources. Even better, you can see who your top referrers are as well as what they’re saying about your business on social media. It’s simple to see how this might be beneficial information for any company, large or small. This kind of information may assist you in making better-educated choices that are both cost-effective and beneficial to your business.
Tools for Cross-Promotion
Making people aware of your referral program is essential for running it effectively. You may inform clients about your referral offer in various ways to enhance the number of recommendations you get.
These are locations such as:
- Your website’s landing pages
- Checkout pages for customers
- Your company newsletter
- Your registration forms
- Popups from your shop
You may use ReferralCandy to put your referral offer in any of these locations. For example, you may set up ReferralCandy to automatically incorporate a popup letting each of your clients know about your referral offer after they’ve done checking out. They may then sign up for your referral program or opt-in at a later date. In addition, ReferralCandy allows you to put referral links in your emails, enticing your customers to recommend you to their friends and family. You can imagine how difficult it would be to start from scratch if you aren’t a developer. It may be challenging to keep track of everything with a more significant client base since it can rapidly become tedious and time-consuming. This is why ReferralCandy is such an essential tool for every ecommerce firm, regardless of its specialty or sector. It makes it easier to create referral programs that can be monitored, managed, and accounted for all in one location. It also eliminates the requirement for expert development skills.
Automation of Workflows
The glue that keeps ReferralCandy’s referral process together is automation. You can define the automated criteria and then let ReferralCandy do its thing in the background after you’ve onboarded ReferralCandy and created your referral program precisely the way you want it. You may concentrate on other, more pressing aspects of your company as it generates revenue and a new client base from your present one.
Referral Candy’s automation features to aid you in completing time-consuming chores such as:
- When referral fraud occurs, police it and take steps to avoid it.
- Keep track of your most frequent referrers.
- Know where the majority of your referral traffic originates.
- Any of your consumers should be informed about your referral program.
Personalized Emails for Referrals
You may tailor the email process using ReferralCandy. For example, brand identification is made simpler by using your company’s logo and banners in emails and websites. You may choose your brand colors and fonts to add even more individuality. You’ll be ready to launch your email blasts after you’ve included some material of your own that resonates with your clients. ReferralCandy connects with email marketing platforms to help you get the job done when sending emails. Any ecommerce store’s marketing strategy must include email. You may be sure that with ReferralCandy, you’ll be covered on that front.
Integrations with other apps
It’s pretty much a no-go if your store’s platform doesn’t interact with ReferralCandy. ReferralCandy, on the other hand, interfaces with some of the most popular ecommerce systems, including:
- Shopify
- Shopify Plus is a service provided by Shopify.
- WooCommerce
- Magento
- BigCommerce
- ReCharge
- PayWhirl
- Bold
- Cratejoy
- Volusion
- LimeLight
- Celery
- 3DCart
- LearnWorlds
Developers may also use ReferralCandy’s JS and API connectors to construct bespoke integrations.
Is there a disadvantage? It does not seem to be integrated with Zapier at this time. Because Zapier is such a valuable tool for any company’s IT stack that needs more significant control over integrations, it’s just a matter of time until this occurs. ReferralCandy has a solid track record of delivering new features in response to client feedback.
Pricing & Package Options for ReferralCandy
The two price options for ReferralCandy are pretty straightforward. The $49 per month + commission rate may benefit most small enterprises. However, you don’t have to sign up for a premium ReferralCandy plan immediately. Instead, you have the opportunity to test it out for free for the first 30 days to see how well it works for you.
- Premium – $49 per month + commission is paid every month.
- Enterprise – $3,999 per month, billed yearly.
ReferralCandy provides a helpful referral calculator to assist with evaluating the referral cost procedure, mainly because it’s a standard monthly price of $49 plus any commission, so you can see how much you’d potentially pay and get if you utilize it.
What’s our advice? By joining up and utilizing the calculator, you should be able to have a more precise notion of the tradeoff you’ll be making. From there, you’ll have more confidence in knowing you’re making a wise purchase. Here’s a link to its referral calculator.
Reputation of ReferralCandy
ReferralCandy, like practically any other business tool, comes with its own set of compromises. Though, on the whole, user feedback is good. Users like how ReferralCandy makes it simple to grow a client base by using current customers at a low cost. However, consumers’ most common criticism is that ReferralCandy isn’t very configurable. Despite its claims to the contrary, it seems to be restricted in that area. Finally, it appears that personalizing your pages and popups beyond the essentials will need some effort. Beyond that, determining how effectively your referral structure performs internally might be difficult. Some users have expressed dissatisfaction with the fact that you can’t establish multiple referral programs in various currencies simultaneously. It’s a valuable feature for international ecommerce companies looking to expand their consumer base. Also, bear in mind that if you want to reward consumers with ReferralCandy, your payment choices may be restricted to PayPal. If your company is seeking extra compensation options as part of its automated process, this is something to consider when deciding whether to use ReferralCandy or a rival. You can’t simply batch delete a group of customers or export significant volumes of data, either. ReferralCandy has a dedicated client base that enjoys the advantages it provides. That’s not to say it’s without flaws. Its strong suits don’t feature the ability to develop brand ambassadors or operate with an automatic scoring system. On the other hand, other referral tools are better suited to certain sorts of referral networks.
Conclusion
ReferralCandy may be the solution that gets the job done as a referral tool that takes care of the essentials, particularly for stores with more than 100 monthly transactions. It’s not too complicated for small to medium ecommerce shops, and it’s mainly straightforward to use. However, if you’re searching for a more diverse set of tools or more flexible referral systems, there are three options worth considering. vSmile.io is a referral platform that focuses on promoting brand loyalty. How? By allowing you to reward customer points, provide VIP status to customers, and assist you to enhance referral rates. It’s designed to be user-friendly for both you and your consumers, and it includes additional price alternatives. You may sign up for it for free and have access to its customer points and reward email features right now. A B2B referral scheme is unquestionably different from the one used in a B2C scenario (ReferralCandy is built for). If you’re searching for a strong B2B solution that will help you boost product awareness within your current client base, Influitive is an excellent place to start. To understand more about Influitive, you can request a demo here. Talkable is focused on generating long-term growth via referral programs that your consumers will love. As a result, you may develop brand ambassadorships as your target and reward your most loyal clients. It also interacts seamlessly with Shopify, Magento, and WooCommerce, among other prominent ecommerce systems. You may discover more about Talkable’s pricing by scheduling a demo here.
Frequently Asked Questions
How does ReferralCandy work?
A: ReferralCandy allows users to earn cash by referring friends who sign up through them. If your friend makes a purchase, you will both receive $10 as a welcome bonus, and they will also be given an additional $5 for signing up through you.
Is ReferralCandy legit?
A: Yes, ReferralCandy is a legitimate company that has been around for over seven years. They are also registered with the EU commission as well.
What is the best referral program?
A: There are many different referral programs out there, but the best one will depend on your personal preferences. For example, if you like using cashback websites or earning points to spend on something else, a rewards program might be for you later. However, some people prefer companies with straightforward payment plans to get their money back quickly and easily. In contrast, others may enjoy getting free products in exchange for referring friends/family members to the company’s website.
Related Tags
- ReferralCandy API
- referralcandy affiliate program
- ReferralCandy Shopify
- ReferralCandy blog
- ReferralCandy login